BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20230118T170000Z DTEND:20230118T180000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Marketing for Manufacturers Webinar Series DESCRIPTION:Webinar Series: Marketing for Manufacturers\n\nJanuary 18: Account Based Marketing\n\n11am on the 3rd Wednesday of the month\n\n\n\nSession 23: \n\n\nAccount Based Marketing for Manufacturers\n\nAccount Based Marketing (ABM) is a common-sense marketing approach for B2B organizations that tightly targets your ideal customer profile for honed-in campaigns and sales outreach. DAYTA supports manufacturers across the upper Midwest with fractional marketing services. Laura Krueger\, COO\, and Erin Perry\, CSO\, will walk through the nuts and bolts of:\n\n\n Who's a fit for an ABM strategy\n What a good ABM strategy looks like\n The inputs and dependencies for successful ABM implementation and execution\n\n\n \n\n\n\nPresenters:\n\n\n\nLaura Krueger\, Chief Operating Officer/ DAYTA Marketing \n\nLaura is an accomplished performance manager with over 15 years of experience in account development\, leadership and business analysis. Laura has always found herself in leadership roles where she works closely with clients and internal teams to solve tough business problems and grow the bottom line. Laura has a knack for storytelling and is known for her witty personality. At DAYTA she leads the Operations team. Laura is involved with the Public Safety Foundation\, Women's Fund and sits on the WACOSA Board of Directors and chairs the WACOSA Marketing Committee. In her spare time she can be found winning a puzzling competition or wrangling her 3 kids\, dog\, and husband. \n\n\n\n\n\nErin Perry\, Chief Strategy Officer/ DAYTA Marketing \n\nErin Perry is a strategist and consultant with over 18 years of experience in web design\, development\, and digital growth. She takes a big-picture view of overall organizational strategy aligning objectives and tactics for cohesive\, purpose-driven marketing campaigns that further an organization's growth\, brand reputation and bottom-line revenue. In her spare time\, she is heavily involved with several local non-profits. In her other spare time\, she grows houseplants and keeps aquariums.\n\n\n\nDAYTA Marketing \n\nDAYTA's fractional marketing services give manufacturers a flexible\, affordable solution to help grow their organization and avoid marketing waste. X-ALT-DESC;FMTTYPE=text/html:
\nWebinar Series: Marketing for Manufacturers
\nJanuary 18: Account Based Marketing
\n11am on the 3rd Wednesday of the month
\n
\nSession 23: \;\n\n
\n
Account Based Marketing for Manufacturers
\nAccount Based Marketing (ABM) is a common-sense marketing approach for B2B organizations that tightly targets your ideal customer profile for honed-in campaigns and sales outreach. DAYTA \;supports manufacturers across the upper Midwest with fractional marketing services. Laura Krueger\, COO\, and Erin Perry\, CSO\, will walk through the nuts and bolts of:
\n\n\n
\n \;
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\nPresenters:
\n
\nLaura Krueger\, Chief Operating Officer/ DAYTA Marketing \;
\nLaura is an accomplished performance manager with over 15 years of experience in account development\, leadership and business analysis. Laura has always found herself in leadership roles where she works closely with clients and internal teams to solve tough business problems and grow the bottom line. Laura has a knack for storytelling and is known for her witty personality. At DAYTA she leads the Operations team. Laura is involved with the Public Safety Foundation\, Women&rsquo\;s Fund and sits on the WACOSA Board of Directors and chairs the WACOSA Marketing Committee. In her spare time she can be found winning a puzzling competition or wrangling her 3 kids\, dog\, and husband. \;
\n
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\nErin Perry\, Chief Strategy Officer/ DAYTA Marketing \;
\nErin Perry is a strategist and consultant with over 18 years of experience in web design\, development\, and digital growth. She takes a big-picture view of overall organizational strategy aligning objectives and tactics for cohesive\, purpose-driven marketing campaigns that further an organization&rsquo\;s growth\, brand reputation and bottom-line revenue. In her spare time\, she is heavily involved with several local non-profits. In her other spare time\, she grows houseplants and keeps aquariums.
\n
\nDAYTA Marketing \;\nDAYTA'\;s fractional marketing services give manufacturers a flexible\, affordable solution to help grow their organization and avoid marketing waste.
\n LOCATION:Webinar login will be provided to those who register. UID:e.9440.2067 SEQUENCE:3 DTSTAMP:20260407T230908Z URL:http://midwestmanufacturers.memberzone.com/events/details/marketing-for-manufacturers-webinar-series-2067 END:VEVENT END:VCALENDAR